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A Sales & Marketing Master’s Class
Steve Good, a former C-suite executive for a global pest control firm, shares his insights about how to build, manage, and motivate a sales team that not only performs at a high level, but delivers on your company’s brand promise with every interaction. In addition, he’ll share sales, marketing and business development strategies that work regardless of the size of your pest control business. You won’t want to miss this one-of-a-kind educational session from one of the industry’s leading executives with a proven track record of success.

Dec 16, 2021 02:00 PM in Eastern Time (US and Canada)

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Steve Good
President @Good Strategies
Steve Good, president of Good Strategies, is a veteran sales/marketer with more than 25 years of experience in the pest management industry. A graduate of the University of Memphis with a degree in Economics, Good joined Terminix International as Vice President of Marketing in 1996 before rising to the position of Senior Vice President of Business Development, followed by Vice President of Sales. After leaving the global pest control company in 2015, he got involved in several business ventures and launched Good Strategies, which provides strategic, business development, sales, marketing and operations planning to B2C and B2B companies.
Cameron Beecher
Senior Account Executive @Slingshot by Workwave
Cameron has signed over 250 lawn and pest control companies to Slingshot's customer support and sales service. He has been with the organization for 5 years, starting on the call floor answering phone calls and enjoys helping the customers he works with succeed in their business.